Vold Vision proudly offers one of the most respected optical centers in the state of Arkansas, Vold Vision by Design. We pride ourselves on providing our patients a complete personalized experience when shopping our collection of eyeglasses, sunglasses and contacts. Our full- service optical department houses a wide variety of optical needs paired the most advanced technology available to enhance any lifestyle. Vold Vision’s Leading Optician, Rick Rakotz, is equipped with 31 years of experience and proudly serves as the director on the Arkansas Opticians Association Board. From babies to seniors, we've got you covered and are with you every step of the way.
When cultivating Vold Vision by Design, it was our priority to provide the Northwest Arkansas community with various options to fit their visual goals, style and budgets. Additionally, Vold Vision has the only Pediatric Ophthalmologist in Northwest Arkansas. We are proud retailers of Miraflex, the most functional and safe eyeglasses for babies and children.
Made in the USA! We are honored to offer American Eyewear, based out of Nashville, TN, to our patients. With the purchase of each frame, you help support not just a fellow American but an American that needs a second chance.
While eyeglasses have been around years, new technologies and digital surfacing imaging allow our experts to offer a high level of customization. Providing your eyes with high-quality lenses can be a game-changer for your daily life. Whether you spend the day focusing on electronic devices or struggle when driving at night, we have the technology to help your eyes see clearly with ease. It’s time to relax your eyes and let the lenses do the work.
Learn More About Our Eyeglass Lens Technology
UV Protection Lenses
Enhanced Driving Lenses
Take your eye care one step further with our sunglass collection! Sunglasses are a vital component to protect your eyes from the sun’s harmful UV rays. To make life easier, we also offer prescription sunglasses from various designers in bifocals, progressives and distance. We are proud to offer our patients prescription sunglasses as well.
Feature Sunglass Designers Available in Prescription Lenses:
At Vold Vision by Design, we strive to provide our patients with a concierge experience. Don’t see a frame that you love in-house? Based off your tastes, we will curate a personalized frame collection for you to privately shop from.
After a thorough eye examination by one of our Vold Vision optometrists, we will discuss if contact lenses are the appropriate solution to help you reach your visual goals. Contacts are a wonderful way to see the world clearly without the nascence of glasses. Vold Vision offer both soft contact lenses and specialty contacts lenses to treat certain eye diseases.
Our selection of contact lenses includes:
Daily Wear Contact Lenses
Daily Disposable Contact Lenses
Astigmatism Contact Lenses
Multifocal Contact Lenses
Scleral Contact Lenses
Transition Contact Lenses
Eye Color Changing
Contact Lens Academy
Learning to wear contacts can take a bit of practice. Take advantage of contact lens training academy where one of our opticians will walk you step-by-step through the process of how to easily insert your contacts, how to remove them, and keep them clean. This class can go a long way in giving you the confidence to wear contacts at any age.
NOTE: Every Contact Lens wearer should have a pair of glasses to oxygenate their eye at night. When you sleep your eyelids help heal add oxygen. It's very important you give your eye a break from contacts and when you sleep it the best time.
“Rick is great to work with. As I am new to contacts, he has been such a big help with fitting me with the best pair for my vision!” – M.L. P., Vold Vision Patient
“Rick at Optical is awesome! He made choosing my eyeglasses simple and quick. 10/10 would “see” again”!” -J. M., Vold Vision Patient
“Awesome customer service! Everyone chipped in their opinion to help me find the perfect glasses!” -Sha R.B., Vold Vision Patient
Frequently Asked Questions
Meet of Our Team
Vold Vision strives to make a difference in other’s lives beyond our four walls. We are proud partners of the Lion’s Club and Bausch + Lomb. Simply, bring in your used eyeglasses, contact lenses and/or blister packs and one of our team members would be happy to assist you in recycling your eyewear. All eyeglasses are collected and distribution to medical missions around the world.
Learn More About Our Recycling Efforts
Lion’s Club Eyeglass Recycling Center
B+L One-By-One, Contact Recycling Center
Optical Department Reviews
"I am a past employee of Vold Vision and I worked as the Laser Vision Correction Care Coordinator helping and educating patients navigate the process of corrective vision procedures. I left Vold Vision to pursue medical school— my dream! I love learning the world of medicine, but I often miss working at Vold Vision. I have a degree in communication that emphasized interpersonal relationships and communicating in medical settings, so this job was a dream for me before becoming a doctor myself. Every day, I got to educate patients about the different procedure options, and I felt a lot of responsibility for making sure these patients felt safe and well cared for— thankfully, I got to see Dr. Vold perform procedures firsthand AND he corrected my own eyes, so I felt confident when I spoke with patients about this. I made a lot of lasting connections working there that I am very thankful for today. I was so welcomed when I first began this job, and I found so much support, encouragement, and praise as I navigated my role. The people behind the scenes at Vold Vision are hard working, compassionate people. They truly want their patients to have the best and safest experience— and trust me, a lot of hard work goes into that! The receptionists, surgery coordinators, surgical staff, technicians, research department, and so many others (sorry if I missed you, but you are important!!!!) were always working hard to improve the patient experience and the general care offered. Every Thursday morning, we would meet to discuss how we could do and be better. Dr. Vold and the team of physicians at Vold Vision are some of the most intelligent and generous doctors I have had the pleasure of knowing. I personally thank them for expanding my interest and passion for medicine. I just want to express gratitude to every employee for my time there. I met a lot of beautiful people who taught me a lot about healthcare and life in general. Thank you for trusting me in that position and for supporting me even as I left for medical school! I can’t wait to see the ways this clinic will grow and expand their care for the people of NWA. Love and miss you Vold Vision family ❤️"- J.P. / Google / Jul 29, 2020
"My name is Annie Avilez and I’m a fourth year optometry student. I just finished my four month long externship rotation at Vold Vision and in that time I was able to see the inner workings of this clinic. This group of people cares deeply about the well being of the patients and are so knowledgeable in their field. I loved each day I got to spend at this clinic and I consider myself so lucky to have met and worked with everyone here. If you’re considering LASIK, cataract surgery, or even just a routine eye exam I highly recommend Vold Vision. You will be well taken care of!"- A.S. / Facebook / Oct 21, 2020
"My name is Annie Avilez and I’m a fourth year optometry student. I just completed my four month long externship rotation at Vold Vision and in that time I was able to see the inner workings of this clinic. This group of people care deeply about the well being of the patients and are so knowledgeable in their field. I loved each day I got to spend at this clinic and I consider myself so lucky to have met and worked with everyone here. If you’re considering LASIK, cataract surgery, or even just a routine eye exam I highly recommend Vold Vision. You will be well taken care of!"- A.A. / Google / Oct 22, 2020
"I was a first time patient at Vold vision and was extremely pleased with the care I received. I was a couple minutes late but the team got me in right away. Ashley was so sweet and Rick was very informative. He got me up to date on how to wear and care for my new contacts. They both made me feel like a VIP!"- H.H. / Google / Oct 27, 2020
"Highly, highly recommend the Vold Vision team! Every person I interacted with was happy, passionate, and professional, from beginning to end, from the front desk all the way to the billing department. Dr. Moser was amazing! She was so thorough with my eye exams and took the time to make sure all the measurements were correct. She also made me feel comfortable with how the procedure would go, as well as all the vitamins and drops I'd need to take. My procedure went very well. I got the SMILE procedure, and I can honestly say I didn’t feel any pain during the operation, just slight pressure. Visually, it's like a laser light show. It's quite a trip. Then you just see bright lights and blurry blobs moving around in a circular fashion during the cornea removal portion. It was gentle with no pain, just slight pressure. Dr. Vold worked quickly and efficiently, making the entire process only about 5 minutes long. I always felt like I was in good hands. And of course, the results have been incredible! The very next day, I was already seeing 20/20. I can see details I've never noticed before. It's truly a life changing procedure! Thanks Vold Team!"- C.B. / Google / Apr 10, 2021